Twitter Blue introduces 4,000 character tweets, says half advertisements coming quickly • TechCrunch

Twitter introduced the power to publish longer tweets for paid customers Wednesday. So as an alternative of being restricted to 280 characters, Blue subscribers can publish tweets which are as much as 4,000 characters lengthy. The identical restrict applies to cite tweets and replies. Twitter mentioned that together with lengthy tweets individuals can publish media like photographs or movies.

Whereas solely Twitter Blue subscribers can publish lengthy tweets, all customers will be capable of learn them. You will notice solely the primary 280 characters on the timeline, and if you wish to learn extra, you’ll be able to click on on “Present extra” as proven within the tweet under.

The introduction of the format implies that people shopping for subscriptions may be tempted to publish longer tweets moderately than threads. However with non-Blue customers nonetheless posting threads, this might get messy and complicated.

Twitter additionally mentioned on its Blue help web page that it’s going to quickly scale back advertisements for Blue subscribers to half. Elon Musk has beforehand talked a few costlier ad-free subscription plan as properly.

Beforehand, Twitter Blue additionally launched the power to publish 60-minute-long videos. Musk certainly desires bloggers and video creators to publish their content material on the platform — however at a worth in fact.

Twitter Blue additionally expanded to India, Brazil, and Indonesia — making it 15 markets the place the subscription is obtainable. In India, Twitter Blue prices ₹650 ($7.87) monthly, which is way larger than the worth level of different subscriptions like YouTube Premium, Spotify, or Apple Music. The entire latter price lower than $4 monthly. For comparability, Netflix’s highest tier plan, which lets you watch the streaming providers in 4K high quality on 4 screens, additionally prices ₹650 monthly.

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