TikTok customers recurrently complain of hours misplaced on the platform, particularly at night time. In an effort to deal with these considerations, the corporate is testing new sleep reminders that embrace the choice to arrange alerts when it’s your bedtime and to mute notifications throughout the advisable seven hours of sleep. TikTok confirmed to TechCrunch on Friday that the brand new sleep reminders are being examined with choose customers globally.
Screenshots shared by product intelligence agency Watchful.ai present that the brand new function seems below the “display time” settings within the app. Customers who’re a part of the check will see a brand new “sleep reminders” possibility. The app says sleep reminders will allow you to “know in the event you attain your sleep time on TikTok that will help you get to mattress if you need to.” After you choose a sleep time, you’ll be reminded to shut the app when the clock reaches that point. TikTok may also mute push notifications for seven hours after your sleep time that will help you keep away from distractions.
A spokesperson for the corporate stated TikTok is repeatedly engaged on new methods to help customers’ well-being and that this new instrument builds on its present digital well-being options. The app first launched screen-time management tools in February 2020 and has since launched further options aimed toward giving customers extra management over their app utilization.
Final June, the corporate launched an in-app tool to assist customers management how a lot time they spend on TikTok in a single sitting by permitting them to schedule common screen-time breaks. By default, it suggests break reminders of both 10, 20 or half-hour, although customers can set reminders for a customized time in the event that they needed to have interaction in both longer or shorter periods earlier than being proven the notification. The app additionally has restricted nighttime notifications for teen accounts. Customers aged 13-15 don’t obtain push notifications from 9 p.m. and customers aged 16-17 have push notifications disabled beginning at 10 p.m.
Because of TikTok’s unmatched capability to distract and interact customers by way of its advanced recommendation technology, its addictive nature has been the topic of numerous psychological studies. Consequently, it’s not shocking that TikTok is testing further instruments designed to place customers in higher management of their TikTok utilization. As with all different check function, it’s unknown when or if TikTok plans to formally roll out the sleep reminders function extra broadly.