Extra layoffs at Twitter, and loyalist Esther Crawford is not spared

Twitter has laid off no less than one other 50 staff, in line with a report from The Information and posts on social media from former staff.

And apparently not even Elon Musk loyalist Esther Crawford, the chief govt of Twitter funds who oversaw the corporate’s Twitter Blue verification subscription, was spared, in line with Platformer’s Zoë Schiffer. Alex Heath of The Verge additionally confirmed that Crawford and many of the remaining product group had been laid off this weekend, main many to take a position that Musk is cleansing home to redecorate with a brand new regime.

Recall that Crawford had been swept up by Musk’s hardcore takeover of Twitter final yr, even boasting on the platform about sleeping on the workplace to deal with round the clock calls for from her new boss.


The layoffs got here this weekend after Twitter staff realized that they had been minimize off from utilizing Slack. Whereas it later got here out that Twitter hadn’t paid its Slack invoice on time, that’s not why the platform went down. The Platformer reported that somebody at Twitter manually shut off entry. Many staff frightened that this was the primary signal of layoffs to return, and whereas correlation doesn’t equal causation, a whole firm being minimize off from their important mode of communication as layoffs began dropping like bombs prompted confusion and panic throughout.

“Slack is gone so noone know what’s going on,” reads one post on Blind, an nameless platform for verified staff. “Folks obtain e-mail at 2am on saturday and entry minimize instantly. This may go down as some of the excessive layoff in whole company historical past”

The submit went on to element the extent of the layoffs: 50% in human relations, 60% in gross sales and advertising and marketing, 35% in engineering, 40% in finance and 80% in venture administration. Staff have acquired one month’s severance, the poster mentioned. Twitter has not responded to requests for remark, nor has it launched a public assertion on the layoffs.

The Info’s report additionally notes that Twitter kicked off this spherical of layoffs by letting go of its advert gross sales employees on February 17.

A senior product supervisor, Martijn de Kuijper, tweeted that he came upon about his personal lack of a job after being locked out of his e-mail account.

“Waking as much as discover I’ve been locked out of my e-mail. Appears like I’m let go. Now my Revue journey is admittedly over,” tweeted de Kuijper. The supervisor based Revue, an editorial publication instrument acquired by Twitter in 2021.

Since Musk took over Twitter in October final yr, the corporate’s headcount has fallen by over 70%. This newest spherical of layoffs comes after Musk promised in November that no extra layoffs had been to return. However Musk has a repute for making guarantees he can’t maintain, whether or not it’s swearing that Tesla will resolve full self-driving “next year” every year since 2014 or reassuring buyers that he’s accomplished selling Tesla stock, solely to promote $3.5 billion more in Tesla stock.

Musk has not responded to TechCrunch’s request for remark, made by way of the Musk equal of a Hail Mary — by a tweet.

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