Welcome to Elon Musk’s Twitter, the place the foundations are made up and the check marks don’t matter.
The Tesla and SpaceX CEO first introduced his bid to purchase Twitter in April 2022, zealously pushed to rid the platform of spam bots and shield free speech.
“That is simply my robust, intuitive sense that having a public platform that’s maximally trusted and broadly inclusive is extraordinarily vital to the way forward for civilization,” Musk said at a TED convention on the day he made his provide. “I don’t care concerning the economics in any respect.”
Even for one of many richest males on the planet, $44 billion is some huge cash to cough as much as purchase a middling social platform. Regardless of his fervent declarations about increasing “the scope and scale of consciousness” by way of public discourse, the billionaire received chilly ft. A month later in Could, he tried to kill the deal, claiming that Twitter had extra bots than its public filings let on. After a really chaotic authorized discovery course of, which even included some embarrassing texts, Musk was compelled to seal the deal. By October, the platform was his.
Since Musk purchased Twitter and took the corporate personal, the information across the microblogging platform has been a whirlwind, rife with verification chaos, API entry shakeups, ban reversals and staggering layoffs. Most not too long ago, Musk tweeted that he’ll transition from his position as Twitter CEO to serving as its govt chair and CTO.
For those who’re simply catching up, right here’s a whole timeline of what’s happening on the hen app, beginning with the latest information:
The rumors are confirmed: NBCU’s leader Linda Yaccarino as the next CEO of Twitter
Musk confirmed Yaccarino’s new position in a tweet this morning (Could 12), a day after he introduced that he had accomplished his seek for a brand new CEO.
Elon Musk tweets that he has found a new Twitter CEO
“Excited to announce that I’ve a brand new CEO for X/Twitter,” Musk wrote in a tweet on Could 11. “She will probably be beginning in ~6 weeks! My position will transition to being exec chair & CTO, overseeing product, software program & sysops.”
Twitter released its first version of encrypted DMs
Presently, this characteristic is simply accessible to verified Blue customers or accounts related to verified organizations. Moreover, the encryption characteristic isn’t suitable with group messages and Twitter doesn’t provide safety towards man-in-the-middle assaults.
Twitter now allows you to react to DMs with emojis
Twitter has launched a brand new characteristic that lets customers select virtually any emoji to react to a DM in a dialog. Beforehand, the corporate allowed you to react to solely the latest DM with solely a choose set of emojis. CEO Elon Musk tweeted that the brand new characteristic is rolling out with the most recent app replace.
Twitter is purging old accounts and freeing up desired usernames, according to Elon Musk
Based on current tweets by Twitter proprietor Elon Musk, Twitter is purging inactive accounts which have had “no exercise in any respect for a number of years.”
We’re purging accounts which have had no exercise in any respect for a number of years, so you’ll in all probability see follower rely drop
— Elon Musk (@elonmusk) May 8, 2023
Twitter is contemplating a cheaper verification plan for organizations
Twitter is considering an organizational verification plan that doesn’t value $1,000 a month. Over the Cinco de Mayo weekend, Elon Musk mentioned on Twitter that the corporate is engaged on a less expensive plan for small companies, however didn’t give any particulars about the associated fee.
We may have a decrease value tier for small companies, however must handle the onboarding of organizations rigorously to stop fraud.
The $1000/month is supposed for bigger organizations.
— Elon Musk (@elonmusk) May 6, 2023
Twitter confirmed Circle tweets were temporarily not private
Twitter confirmed a safety error that made Circle tweets floor publicly. TechCrunch reported the glitch in early April, however the platform confirmed the difficulty Could 5 in an e-mail despatched to Twitter Circle customers.
“In April 2023, a safety incident could have allowed customers outdoors of your Twitter Circle to see tweets that ought to have in any other case been restricted to the Circle to which you have been posting,” the e-mail mentioned. Twitter claims that the bug has now been fastened, and that the workforce is aware of what brought about it.
Twitter makes its API free for public announcement accounts
Twitter introduced on Could 2 that it’s making its API free for verified authorities or public-owned providers posting about public utility alerts similar to climate alerts, transportation info and emergency warnings. This comes a month after the corporate introduced its new API pricing tiers.
Twitter is randomly logging out users
After reporting earlier that Twitter was experiencing a bug that was permitting folks to edit their bios to briefly regain their Verified checkmarks, the Twitter web site this afternoon has begun to forcefully sign off customers at random. There are a selection of complaints about the issue on Twitter itself, indicating that no less than some are capable of get again in after being booted from the location.
The problem seems to be impacting desktop customers right now who’re utilizing Twitter by way of the online. Some declare they’re being logged out repeatedly.
A bug on Twitter causes legacy blue checks to reappear by updating your Twitter bio
It doesn’t appear to matter what textual content you’re including to your bio — TechCrunch reporter Amanda Silberling added a couple of areas, then received her test again for a second. It even confirmed up with the outdated textual content that designates that she is “notable in authorities, information, leisure, or one other designated class,” and he or she didn’t, in reality, pay for this. However when you refresh the web page it disappears. Actually, it’s unclear whether or not anybody else may even see your test briefly reappear.
EU warns Twitter over disinformation
Twitter was confirmed April 25 as certainly one of 19 major tech platforms subject to centralized oversight by the European Union’s govt beginning this fall, when so-called very giant on-line platforms (VLOPs) are anticipated to be compliant with the Digital Providers Act (DSA). However the Fee has not wasted any time warning the Elon Musk-owned social community that issues aren’t trying good for staying on the best facet of the incoming regulation.
In a pair of tweets, Vera Jourova, the EU’s values and transparency VP, warned of “one more adverse signal” by Twitter — accusing the platform beneath Musk of “not making digital info area any safer and free from the Kremlin #disinformation & malicious affect”.
Twitter now shows labels on tweets with reduced visibility
Twitter mentioned that labels will probably be proven to each authors and viewers. Normally, these tweets will present textual content similar to “Visibility restricted: this Tweet could violate Twitter’s guidelines towards Hateful Conduct.”
Twitter’s enforcement policy says that tweets with such labels won’t present up in search outcomes, suggestions or timelines — these tweets will probably be hidden in each the “For You” and “Following timelines. Moreover, there will probably be no advertisements positioned adjoining to posts with decreased visibility.
Twitter restored Blue verification mark for top accounts, even if they didn’t pay for Twitter Blue
Over the April twenty first weekend, a number of prime accounts (with greater than 1 million followers) received their verification marks again. Nevertheless, a lot of them, together with author Neil Gaiman, footballer Riyad Mahrez, musician Lil Nas X, actress Janel Parrish Lengthy and British TV presenter Richard Osman mentioned that they didn’t pay for the blue badge.
In March, The New York Times reported that Twitter was contemplating handing out a free verification mark to the highest 10,000 manufacturers and corporations. It’s not clear if Twitter is making use of the identical coverage to non-public accounts.
Twitter removes ‘government-funded’ news labels
Twitter has eliminated “government-funded media” labels on all accounts, from NPR to the Chinese language state-affiliated Xinhua Information. Twitter even seems to have deleted its web page explaining the “government-funded media” labels.
Twitter sends an email seemingly requiring advertisers to have a verified checkmark
Several Twitter users have posted screenshots of an e-mail reportedly despatched by Twitter, which states that ranging from April 21, verified checkmarks are required to proceed working advertisements on the platform.
WOW… Twitter is now telling advertisers it MUST subscribe to Twitter Blue or Verified Organisations to proceed working advertisements! pic.twitter.com/4DrDu82Zi0
— Matt Navarra (@MattNavarra) April 21, 2023
Twitter officially kills legacy blue checkmarks on 4/20
With the legacy checks gone, Twitter may have verification marks just for paid customers and companies, in addition to authorities entities and officers. Now if a person sees a blue test mark and clicks on it, the label reads: “This account is verified as a result of they’re subscribed to Twitter Blue and verified their cellphone quantity.”
Microsoft drops Twitter from its advertising platform
Microsoft is dropping Twitter from its promoting platform beginning on April 25, almost two months after Twitter introduced that it’s going to start charging a minimal of $42,000 per thirty days to customers of its API, together with enterprises and analysis establishments. The strikes imply customers will now not be capable of entry their Twitter account, or create, schedule or in any other case handle tweets by way of Microsoft’s free social media administration service.
Twitter proprietor Elon Musk threatened to take authorized motion:
They educated illegally utilizing Twitter information. Lawsuit time.
— Elon Musk (@elonmusk) April 19, 2023
Twitter quietly removes policy against misgendering trans people
Twitter up to date its content material moderation pointers concerning hateful content material, eradicating a coverage that prohibited the focused deadnaming or misgendering of transgender folks. Enacted in 2018, the coverage explicitly said that it violated Twitter’s guidelines to repeatedly and purposefully name a transgender individual by the fallacious title or pronouns.
Twitter to label tweets that get downranked for violating its hate speech policy
Twitter plans to “quickly” start including seen labels on tweets which were recognized as doubtlessly violating its insurance policies, which has impacted their visibility. It didn’t say when precisely the system can be totally rolled out throughout its community.
Sometimes, when tweets violate Twitter’s insurance policies, one of many actions the corporate can take is to restrict the attain of these tweets — or one thing it calls “visibility filtering.” In these eventualities, the tweets stay on-line however turn into much less discoverable, as they’re excluded from areas like search outcomes, traits, really helpful notifications, For You and Following timelines, and extra.
Traditionally, the broader public wouldn’t essentially know if a tweet had been moderated on this approach. Now Twitter says that may change.
Twitter introduces 10,000-character-long tweets for Blue subscribers
Twitter’s new characteristic will let Blue subscribers publish 10,000-character-long posts — as if the social community is trying to compete with a rival newsletter platform. Twitter has additionally added help for daring and italic textual content formatting.
Lengthy-form writing can also be not fully new. Final June, the corporate launched a program known as Twitter Notes for select writers. Nevertheless, that program was shut down beneath Musk. After taking on the corporate he also killed newsletter tool Revue, a startup Twitter had acquired in 2021.
NPR, PBS and a handful of other news organizations bail on Twitter as Musk meddles with account labels
A PBS spokesperson confirmed to Axios that PBS had “no plans to renew tweeting” after Twitter gave it a murky “government-funded media” label over the weekend. A number of other news entities appeared to have adopted swimsuit, together with the outstanding Boston NPR affiliate WBUR, Hawaii Public Radio and LA-based native information supply LAist.
The Australian Broadcasting Firm (ABC Australia), Australia’s Particular Broadcasting Service (SBS), New Zealand’s public broadcaster RNZ, Sweden’s SR Ekot and SVT, and Catalonia’s TV3.cat a were labeled “government-funded media” weeks later.
Twitter partners with eToro to show real-time stock and crypto information
This expands upon the social community’s Cashtag characteristic, which supplied data about a limited number of stocks and crypto coins through TradingView data.
The brand new partnership with eToro goes past simply displaying info. It additionally redirects customers to the eToro website the place they’ll have interaction in buying and selling. For those who seek for a inventory on Twitter, you will notice a button saying “View on eToro,” which redirects to the location.
🎉Very excited to be launching a brand new $Cashtags partnership with @Twitter which is able to allow Twitter customers to see real-time costs for a a lot wider vary of shares, crypto & different belongings in addition to having the choice to take a position by way of eToro. @elonmusk https://t.co/Iv2q9iNxbf
— eToro (@eToro) April 13, 2023
Elon Musk says he only bought Twitter because he thought he’d be forced to
Elon Musk gave a uncommon interview to an precise reporter late on Tuesday, talking to BBC reporter James Clayton on Twitter Areas. Through the interview, Clayton pressed Musk on whether or not his buy of Twitter was, ultimately, one thing he went by way of with willingly, or whether or not it was one thing he did as a result of the energetic courtroom case on the time during which Twitter was making an attempt to power him to undergo with the sale was going badly.
The reply was that Musk did certainly solely do the deal as a result of he believed legally, he was going to be compelled to take action anyway.
Elon Musk says Twitter will officially remove legacy checkmarks on 4/20
That is the “closing date,” he mentioned in a tweet. If the transfer goes by way of, Twitter may have verification marks just for paid customers and companies, and authorities entities and officers.
Closing date for eradicating legacy Blue checks is 4/20
— Elon Musk (@elonmusk) April 11, 2023
Twitter, Inc. is now X Corp.
Twitter, Inc. is now known as X Corp., in keeping with a court filing in California.
Since Twitter is now not a public firm, it doesn’t need to report updates like title modifications to the SEC. However in any case, the brand new title was noticed in an April 4 doc associated to far-right activist Laura Loomer’s lawsuit towards Twitter and Fb.
“Twitter, Inc. has been merged into X Corp. and now not exists,” the doc states.
Ex-Twitter CEO and other execs sue firm over unpaid legal bills
The lawsuit, filed in Delaware Chancery Courtroom, alleged that Twitter has to pay greater than $1 million to the previous executives for authorized payments they incurred whereas on the firm to reply to requests by the Division of Justice and Securities and Change Fee.
Twitter Circle tweets aren’t that private
Quite a few Twitter customers reported a bug on April 10 during which Circle tweets are surfacing on the algorithmically generated For You timeline. That signifies that your supposedly personal posts would possibly breach containment to succeed in an unintended viewers, which may shortly spark some uncomfortable conditions.
TechCrunch has spoken to a number of customers who’ve additionally skilled this glitch firsthand; many more have reported the glitch of their tweets. Most frequently, it appears that evidently Circle tweets are being surfaced within the For You timeline to customers who observe the poster, however aren’t of their Circle. Others have reported that their Circle tweets are reaching even additional than those that observe them.
A year later, Twitter is now resurfacing official Russian accounts in search results
The Elon Musk-owned platform has resumed surfacing accounts of Vladimir Putin and the Russian Embassy in search outcomes. A former Twitter worker informed the publication that this transfer is probably going due to a coverage change.
Twitter won’t let you retweet, like or reply to Substack links
Twitter is censoring Substack hyperlinks by making the posts not possible to answer to, like or retweet. Whereas quote-tweeting works, merely urgent the retweet button surfaces an error message: “Some actions on this Tweet have been disabled by Twitter.”
You didn’t hear this from us, however if you happen to hyperlink to a Substack by way of a redirected URL, it appears to publish with out restrictions.
Twitter Blue subscribers will now be shown ‘half ads’ on the platform
Twitter is rolling out extra options for Blue subscribers together with displaying 50% of advertisements of their timeline in comparison with non-paid customers and a visibility enhance in search.
“As you scroll, you will notice roughly twice as many natural or non-promoted Tweets positioned in between promoted Tweets or advertisements. There could also be occasions when there are extra or fewer non-promoted Tweets between promoted Tweets,” Twitter’s description of the characteristic says.
Whereas Twitter is claiming to cut back advertisements on paid subscribers’ feeds, it’s laborious to show if they’re really seeing fewer advertisements aside from anecdotal experiences.
Twitter singles NPR out with misleading state-backed media label
NPR’s Twitter account on the platform now comes with a tag denoting it as “US state-affiliated media.” However NPR doesn’t meet Twitter’s personal definition for a state-affiliated account:
State-affiliated media is outlined as shops the place the state workout routines management over editorial content material by way of monetary sources, direct or oblique political pressures, and/or management over manufacturing and distribution…
State-financed media organizations with editorial independence, just like the BBC within the UK for instance, aren’t outlined as state-affiliated media for the needs of this coverage.
GET REKT @NPR
Properly finished, @elonmusk 🤣 pic.twitter.com/jvX15QWSf5
— Benny Johnson (@bennyjohnson) April 5, 2023
NPR later announced that it’s going to now not be posting content material to its 52 official Twitter feeds, turning into the primary main information group to go silent on the social media platform.
Twitter’s verification changes feel like an accidental April Fools’ joke
Musk had claimed that beginning on April 1, blue checkmarks that beforehand indicated that an account was reputable, verified and notable can be maintained solely for individuals who have a subscription to Twitter Blue. The change can be a part of a wider push for Twitter to gate beforehand free options, and bundle new ones, beneath the $8 per thirty days Twitter Blue subscription, which prices $11 on iOS and Android gadgets.
As quite a few celebrities and companies spoke out to say they wouldn’t pay the $8 price, it appeared that eradicating so many blue checks can be simpler mentioned than finished. As an alternative, Twitter merely updated the text accompanying a blue test to make it unclear whether or not somebody was verified for being notable, or for paying for Twitter Blue. In an final act of pettiness, Twitter eliminated The New York Occasions’ verification test when the information big mentioned it wouldn’t pay for verification.
Based mostly on early returns, the revamped Twitter Blue has yet to contribute significantly to Twitter’s bottom line, with simply $11 million generated from cellular signups in its first three months.
Twitter announces new API tiers; free, basic and enterprise levels
The three API tiers embrace a free stage meant for content material posting bots, a $100/month primary stage and a expensive enterprise stage. Subscribing to any stage will get entry to the Advertisements API at no extra value.
Twitter talked about that over the subsequent 30 days, the corporate will discontinue outdated entry ranges, together with Commonplace (for v1.1), Important and Elevated (for v2), and Premium.
Developers remain unhappy with Twitter’s new API construction.
Introducing a brand new type of Free (v2) entry for write-only use instances and people testing the Twitter API with 1,500 Tweets/month on the app stage, media add endpoints, and Login with Twitter.
Get began: https://t.co/CqCRD3vbE5
— Twitter Dev (@TwitterDev) March 29, 2023
Elon Musk says Twitter will only show verified accounts on its “For You” timeline starting April 15
Musk justified the transfer by saying this was the “solely sensible option to tackle superior AI bot swarms taking on.”
Beginning April fifteenth, solely verified accounts will probably be eligible to be in For You suggestions.
The is the one sensible option to tackle superior AI bot swarms taking on. It’s in any other case a hopeless dropping battle.
Voting in polls would require verification for identical motive.
— Elon Musk (@elonmusk) March 27, 2023
New Twitter accounts now have to wait only 30 days to purchase Twitter Blue
Twitter decreases the wait to buy Twitter Blue for newly created Twitter accounts from 90 days to 30 days.
“New subscriptions to Twitter Blue can be found globally on net, iOS, or Android. Not all options can be found on all platforms. Newly created Twitter accounts will be unable to subscribe to Twitter Blue for 30 days. We can also impose ready intervals for brand spanking new accounts sooner or later at our discretion, and with out discover,” the Twitter Blue web page reads.
Twitter to kill ‘legacy’ blue checks on April 1
Twitter introduced that the elimination of legacy blue checkmarks will start April 1 for customers that aren’t subscribed to Twitter Blue.
Elon tweeted back in December that the corporate will take away legacy checkmarks “in a couple of months.” After that, customers with legacy blue checks had been seeing a pop-up after they clicked on their checkmark, which learn, “It is a legacy verified account. It may or may not be notable.” However as soon as Twitter botched this elimination of checkmarks, they modified the copy once more — as of now, users cannot distinguish whether someone has a checkmark as a result of they paid, or as a result of they have been deemed notable.
On April 1st, we’ll start winding down our legacy verified program and eradicating legacy verified checkmarks. To maintain your blue checkmark on Twitter, people can join Twitter Blue right here: https://t.co/gzpCcwOpLp
Organizations can join https://t.co/RlN5BbuGA3…
— Twitter Verified (@verified) March 23, 2023
Twitter’s privacy-preserving Tor service goes dark
Twitter’s Tor service, a model of the location that may very well be accessed even in international locations the place the social community is banned, has gone darkish after the corporate didn’t renew its certificates, which expired on March 6.
Pavel Zoneff, director of strategic communications on the Tor Undertaking, informed TechCrunch that the location “is now not accessible seemingly with no plans to resume.”
Twitter Blue is now available in more than 20 countries
This growth makes the social community’s subscription service accessible in additional than 35 international locations the world over.
These international locations embrace Netherlands, Poland, Eire, Belgium, Sweden, Romania, Czech Republic, Finland, Denmark, Greece, Austria, Hungary, Bulgaria, Lithuania, Slovakia, Latvia, Slovenia, Estonia, Croatia, Luxembourg, Malta and Cyprus.
Twitter laid off greater than 200 staff in its fourth spherical of cuts, together with loyalist Esther Crawford — the chief govt of Twitter funds who oversaw the corporate’s Twitter Blue verification subscription.
Twitter’s workers is down from about 7,500 staff to lower than 2,000 since Musk.
A number of hypothesis amongst ex staff that Musk should be about to put in an entire new regime and that’s why he’s cleansing home. In any other case the cuts don’t make sense. “Laborious to maintain the lights on with the people who find themselves nonetheless left,” one ex supervisor informed me.
— Alex Heath (@alexeheath) February 26, 2023
One of many quite a few rounds of cuts eradicated the platform’s whole accessibility workforce. Senator Ed Markey (D-MA) known as on Elon Musk to convey the accessibility workforce again in an open letter. Markey requested a response by March 17.
Twitter allows cannabis ads in states where it’s legal
After updating its ad policy on February 15, Twitter grew to become the primary social media app within the U.S. to permit hashish promoting. Hashish advertisements will run on Twitter in U.S. states the place hashish is authorized and in Canada.
Twitter delays launch of its new API platform…again
The preliminary date set to chop free entry to Twitter’s API was February 9, which was then prolonged to February 13. Now, the social community has delayed the shutdown once more, this time with no date set.
There was an immense quantity of enthusiasm for the upcoming modifications with Twitter API. As a part of our efforts to create an optimum expertise for the developer neighborhood, we will probably be delaying the launch of our new API platform by a couple of extra days.
Extra info to observe…
— Twitter Dev (@TwitterDev) February 13, 2023
The delay jeopardizes the plans of builders and startups constructing instruments across the Twitter API as they wouldn’t have any readability on future spending and funds allocation on the developer platform.
Twitter’s basic tier of its API will cost $100 per month
The corporate initially deliberate to close down free entry to its API on February 9. Now it has prolonged this deadline to February 13. Twitter mentioned that it’s going to cost $100 per thirty days for the essential tier of API. This may get builders entry to a “low stage of API utilization,” in addition to the Advertisements API.
We’ve been busy with some updates to the Twitter API so you possibly can proceed to construct and innovate with us.
We’re excited to announce an extension of the present free Twitter API entry by way of February 13. Right here’s what we’re delivery then 🧵
— Twitter Dev (@TwitterDev) February 8, 2023
When builders making an attempt to hunt readability across the new API guidelines went to the developer forum website, they discovered that the location had been put behind a login. The discussion board was lastly accessible 4 days in a while February 13.
Twitter Blue introduces 4,000-character tweets
Twitter introduced the flexibility to publish longer tweets for paid customers on February 8. As an alternative of being restricted to 280 characters, paying Blue subscribers can publish tweets which are as much as 4,000 characters.
Whereas solely Twitter Blue subscribers can publish lengthy tweets, all customers will be capable of learn them. You will notice solely the primary 280 characters on the timeline, and if you wish to learn extra, you possibly can click on on “Present extra.”
want greater than 280 characters to specific your self?
we all know that a number of you do… and whereas we love a superb thread, generally you simply wish to Tweet every little thing abruptly. we get that.
so we’re introducing longer Tweets! you’re gonna wish to test this out. faucet this 👉…
— Twitter Blue (@TwitterBlue) February 8, 2023
Elon Musk claims Twitter will start sharing ad revenue with creators
Elon Musk introduced in a tweet on February 3 that the corporate would quickly start sharing promoting income with creators on the platform for the primary time. He follows up the announcement with a catch: Eligible customers should be signed up for Twitter Blue.
Payouts have but to reach creators’ wallets.
More monetization pushes: Twitter Blue expands new countries, brings back Spaces curation
Twitter Blue subscriptions are actually accessible in Saudi Arabia, France, Germany, Italy, Portugal and Spain, making it 12 areas in whole to which customers can subscribe to it as of February 2. On February 8, Twitter Blue extended services further to India, Indonesia and Brazil.
Twitter additionally introduced launching a brand new Areas tab with curated stations for reside and recorded areas, together with podcasts. The social community is making podcasts accessible solely to Blue subscribers and “some folks on Twitter for iOS and Twitter for Android apps.”
Twitter to end free access to its API
Twitter will discontinue providing free entry to the Twitter API beginning February 9 and can launch a paid model, Twitter mentioned because it appears for extra avenues to monetize the platform.
Beginning February 9, we’ll now not help free entry to the Twitter API, each v2 and v1.1. A paid primary tier will probably be accessible as an alternative 🧵
— Twitter Dev (@TwitterDev) February 2, 2023
Per week later and days earlier than the February 9 deadline, Elon Musk mentioned that after getting suggestions from builders, Twitter will provide a write-only API for “bots providing good content that is free.”
Twitter discontinues CoTweets
Twitter announced February 1 that it’s discontinuing CoTweeting, a characteristic that allowed two customers to co-author a tweet. Customers will be capable of view the set of co-tweets for a month. After that, they are going to be routinely transformed to retweets on the co-author’s profile.
Twitter partners with DoubleVerify and IAS on brand safety initiative
As a result of declining advert income and advertiser exits, Twitter introduced on January 25 that it has teamed up with adtech corporations DoubleVerify and Integral Advert Science (IAS) to inform advertisers if their advert is positioned round inappropriate content material. This system, accessible first for U.S.-based promoting campaigns, permits manufacturers to research the content material adjoining to — primarily tweets above and under the advert — all sorts of advertisements, together with promoted tweets.
Twitter rolls out its bookmark feature on iOS
The brand new design shows the bookmark button beneath the expanded tweet view, making it simpler so as to add a publish to your bookmarks.
Earlier than the change, you needed to faucet on the share button to open the sharing card after which faucet on the bookmark choice to save lots of a tweet. Along with the brand new button, as quickly as you faucet on the button, you will notice a banner on the prime of the display that claims “Present all bookmarks.”
The choice is at present seen solely on the iOS app, however we will anticipate that Twitter will roll this out to Android and the online quickly.
Twitter quietly bans third-party clients
After cutting off prominent app makers like Tweetbot and Twitterific, Twitter quietly up to date its developer phrases to ban third-party clients altogether on January 19.
The “restrictions” part of Twitter’s developer agreement was up to date with a clause prohibiting “use or entry the Licensed Supplies to create or try to create a substitute or comparable service or product to the Twitter Purposes.” Earlier within the week, Twitter mentioned that it was “imposing long-standing API guidelines” in disallowing purchasers entry to its platform however didn’t cite which particular guidelines builders have been violating.
Because of this, third-party Twitter purchasers started offloading their apps from App Stores.
Twitter now offers an annual Blue subscription
Customers now have an opportunity to get a reduction for $84/12 months in the event that they buy an annual Blue subscription on the net.
Twitter Blue, together with the brand new annual plan, is at present accessible within the U.S., the U.Ok., Canada, Australia, New Zealand and Japan.
Twitter HQ furniture auctions
In an odd try to earn money, Twitter is auctioning off surplus office furniture (public sale is now closed) that it doesn’t want anymore, now that hundreds of staff have both left the company or been laid off. While you’re quickly dropping advertisers and apparently not paying your rent, why not go for the hail mary?
Twitter makes algorithmic “For You” timeline the default
The corporate has tried to tug this stunt previously, solely to present the choice to change again to a chronological timeline after a lot of backlashes.
What’s totally different this time? The Elon Musk-led firm is now displaying each algorithmic and chronological feeds side-by-side. Customers can swap between them by swiping on their cellphone screens. Till now, customers needed to faucet on the glint icon within the top-right nook to change between the “Residence” and “Newest” timelines. Twitter is justifying its newest change by saying that customers can now simply swipe between the renamed “For You” and “Following” timelines.
- January 13: Twitter rolled out the dual-timeline replace to the online however at the moment the social community used to recollect your alternative.
- January 20: The corporate made the “For You” feed default on the net when customers first opened Twitter in a tab or refreshed the web page.
- January 24: Now, Twitter remembers your decisions once more.
- February 7: Twitter remembers your decisions once more on iOS and Android, too.
Now you can simply swap between “For you” and “Following” on net. Android coming quickly 👀
— Twitter Help (@TwitterSupport) January 13, 2023
Twitter’s advanced search filters for mobile are said to be coming soon
Based on social media analyst Matt Navarra, Twitter’s superior search filters for cellular are coming quickly.
Right here’s what it appears like:
NEW! Twitter Superior Search characteristic on iOS is coming quickly 👀👇 https://t.co/ae56yE3JTU pic.twitter.com/xbQUpQJAlS
— Matt Navarra (@MattNavarra) January 4, 2023
Twitter lifts the political ad ban to bolster revenue
The corporate initially enforced the ban back in 2019. At the moment, it mentioned that “political message attain must be earned, not purchased.” Twitter charted a distinct path from different social networks like Fb and Instagram, which allowed political advertisements.
Twitter’s announcement to carry the political advert ban comes at a time when advertisers have been pulling back spending on the platform, and the corporate has been chopping down its internal revenue projections.
Twitter Blue users can now upload 60-minute videos
On December 23, Twitter up to date the Twitter Blue page declaring that subscribers can now add 60-minute movies from the online at 1080p decision and 2GB in file measurement.
Twitter layoffs continue, impacting employees in public policy, engineering
Based on posts on Twitter and LinkedIn from a former public coverage worker on December 22, Twitter lower half of its public coverage workforce.
Twitter additionally laid off some engineers in infrastructure by way of e-mail on December 16. Throughout all of Twitter, it’s estimated that about 75% of staff have both chosen to depart or have been laid off since Elon Musk took possession of the corporate in October.
Twitter now displays stock and cryptocurrency prices directly in search results
To entry the brand new characteristic, customers have to only kind the greenback image adopted by the related ticker image, e.g. “$GOOG” or “$ETH” (minus the quote marks), within the search bar and Twitter will show the present value. This additionally works with out utilizing the $ image in some situations, however it’s much less constant and doesn’t all the time return the inventory or crypto costs as requested.
If somebody needs to know extra particulars a couple of inventory or cryptocurrency, they’ll hit the “View on Robinhood” button.
$Cashtags, now with information 📈
👀 $SPY 👇 pic.twitter.com/XgOK6gf02E
— Twitter Enterprise (@TwitterBusiness) December 21, 2022
Twitter now shows how many people view your tweets
A tweet’s View Depend will probably be seen to everybody, not simply the proprietor of the account.
“Twitter is rolling out View Depend, so you possibly can see what number of occasions a tweet has been seen! That is regular for video,” Elon Musk wrote in a tweet. “Exhibits how rather more alive Twitter is than it could appear, as over 90% of Twitter customers learn, however don’t tweet, reply or like, as these are public actions.”
Twitter Blue for Business now allows companies to identify their employees
Twitter’s product supervisor Esther Crawford said the social media platform is launching a pilot program for Blue for Enterprise with choose companies. The corporate plans to develop this to extra organizations subsequent 12 months.
We’re launching the pilot of Blue for Enterprise so starting in the present day you’ll begin seeing firm badges on choose profiles. We’ll quickly be increasing this system and stay up for having extra companies added within the new 12 months! https://t.co/ytnMRO5rcE
— Esther Crawford ✨ (@esthercrawford) December 19, 2022
Twitter goes on an account suspension spree, including prominent journalists
A day after Twitter crafted a brand new coverage to elucidate its resolution to ban an account that tracks Elon Musk’s private jet, Twitter also suspended its open source competitor Mastodon from the service.
Throughout the identical day, Twitter suspended numerous outstanding journalists on the platform with out warning. “Identical doxxing guidelines apply to ‘journalists’ as to everybody else,” Elon Musk tweeted in a reply concerning the journalists’ suspensions.
Twitter seemingly had a glitch that allowed banned customers to nonetheless take part in Twitter Areas. A bunch of the banned journalists began a gaggle dialog on Areas the place Musk himself joined in. Shortly after, Twitter pulled its Spaces group audio feature briefly.
Twitter shuts down Revue, its newsletter platform
Revue, the publication platform acquired by Twitter in January 2021, sent a message to newsletter writers on December 14 declaring, “We’ve made the troublesome resolution to close down Revue.” Writers had till January 18, 2023 to retrieve their information at the beginning was deleted.
Twitter disperses the Trust & Safety Council
Twitter dispersed the advisory group consisting of roughly 100 unbiased researchers and human rights activists from all over the world. The council members obtained an e-mail on Monday, December 12 from Twitter saying that the Belief & Security Council is “not one of the best construction” to get exterior insights into the corporate product and coverage technique.
Elon Musk says Twitter will remove all legacy verifications ‘in a few months’
Twitter will take away all legacy blue checkmarks “in a couple of months,” Elon Musk tweeted on December 12. Earlier than Musk purchased Twitter, checkmarks have been used to confirm people and entities as energetic, genuine and notable accounts of curiosity.
This previous week, many blue checkmark holders have been seeing a pop-up after they click on on their blue checkmark that reads, “It is a legacy verified account. It might or will not be notable.”
Twitter Blue relaunches with new verification process, plus Blue for Business
Twitter is formally bringing again the Twitter Blue subscription on December 12, beginning in 5 international locations earlier than rapidly expanding to others. Twitter updated its terms to specify that users will need to verify their phone numbers earlier than buying the Twitter Blue subscription.
Net sign-ups will value $8 per thirty days and iOS signal ups will value $11 per thirty days for “entry to subscriber-only options, together with the blue checkmark,” per a tweet from the corporate account. Twitter Blue became available on Android on the identical value as iOS in January 2023.
Along with the relaunch of Twitter Blue, the corporate additionally started rolling out a new offering called Blue for Business that provides a gold checkmark to firm accounts.
Twitter rolls out its Community Notes feature globally
Twitter introduced Group Notes, beforehand often called Birdwatch, are actually seen all over the world. Group Notes is the social media big’s crowdsourced fact-checking system.
Moderators who’re a part of this system can add notes to tweets so as to add context and customers can then vote in the event that they decide the context to be useful. Previous to this international growth, Group Notes have been solely seen to customers within the U.S. Twitter added moderators from the U.Ok., Eire, Australia and New Zealand in January 2023.
Twitter announces charging $11 on iOS for Blue subscription to offset App Store fees
When Twitter launched its new subscription plan with a verification mark on November 9, it charged customers $7.99 per thirty days. In an try to offset App Retailer charges, Twitter is charging iOS customers $11 for the brand new subscription plan — although the Twitter Blue plan is on halt.
Twitter’s Community Notes updated to better address ‘low quality’ contributions
The platform’s crowdsourced fact-checking system, Group Notes, are notes written by Twitter customers which are appended to tweets to offer additional clarification and context.
The Group Notes algorithm change includes scoring notes the place contributors clarify why a tweet shouldn’t be deemed deceptive.
Twitter announces a new multicolored verification system
Elon Musk pronounces that Twitter will tentatively roll out a brand new multicolored verification system the place corporations will get a gold checkmark, authorities officers will get a gray checkmark and the blue checkmark will probably be devoted to people even when they aren’t celebrities. Which means the blue checkmark will probably be used with legacy verified accounts and people who purchase Twitter’s proposed $8 per month paid plan.
For those who’re confused about all of the checkmarks, you’re not alone. Right here’s a quick guide on what every checkmark and badge means on Twitter.
Twitter Blue verification chaos ensues
On November 9, Twitter CEO Elon Musk floated modifications to Twitter’s system for verifying person accounts, together with charging $8 per month for it. The social media firm seemingly started rolling out a brand new tier of Twitter Blue, its premium subscription service. Based on a tweet by Esther Crawford, a former product lead at Twitter, the brand new Twitter Blue plan wasn’t but reside, however some customers noticed notifications as a part of a reside take a look at.
The brand new Blue isn’t reside but — the dash to our launch continues however some people may even see us making updates as a result of we’re testing and pushing modifications in real-time. The Twitter workforce is known. New Blue… coming quickly! https://t.co/ewTSTjx3t7
— Esther Crawford ✨ (@esthercrawford) November 5, 2022
Twitter additionally launched grey-colored official checkmarks for notable accounts similar to corporations and politicians. However inside hours of the launch, Elon Musk killed it. Crawford clarified that the gray “Official” labels are nonetheless going out as a part of the brand new Twitter Blue product.
The brand new $8 Twitter Blue plan started rolling out to iOS customers within the U.S., Canada, Australia, New Zealand and the U.Ok with the one characteristic accessible on the time being the blue “verified” checkmark. This brought about a number of fake accounts pretending to be celebrities, manufacturers and in any other case influential folks to create accounts and unfold misinformation.
The Twitter exodus begins with mass layoffs and exits
Elon Musk laid off 3,700 folks from Twitter on November 3, virtually half its workers, shortly after finishing the acquisition. Twitter was sued in a category motion lawsuit in response to not giving staff advance discover of a mass layoff, alleging Twitter violated employee safety legal guidelines.
Per week later, Twitter reached out to some former staff to return as they have been laid off “by mistake.”
Along with layoffs, a round of executive departures additionally swept by way of the corporate. In Musk’s first email to his new staff, he talked about ending distant work and making the combat towards spam a precedence.
Elon Musk is revamping Twitter’s verification system
Twitter begins overhauling a brand new and dearer model of Twitter Blue, the platform’s paid plan, that may reportedly value $19.99 per thirty days and provides customers a verified badge. On the time, Twitter Blue value $4.99 per thirty days within the U.S.
Based on a report from The Verge, Twitter plans to take away verification badges from present holders in the event that they don’t pay for Twitter Blue inside 90 days of launching the brand new verification system.
Elon Musk officially owns Twitter
Elon Musk closed on his $44 billion acquisition of Twitter on October 27, 2022. The deal got here after months of legal drama, bad memes and will-they-or-won’t-they-chaos. After sealing the deal, Musk took Twitter private and started clearing house. On day one, he fired former CEO Parag Agrawal, CFO Ned Segal, normal counsel Sean Edgett and head of Authorized, Belief and Security Vijaya Gadde.
Leave a Reply