Company comms for the startup soul • TechCrunch

Hi there and welcome again to Equity, TechCrunch’s enterprise capital-focused podcast the place we unpack the numbers and nuance behind the headlines.

At present we have now one thing a bit completely different for you, in gentle of the endless Musk-Twitter saga, and information that the brand new social media CEO had reduce its company communications workers to the bone — after which some. To get extra perspective on the function {that a} company comms workforce performs in each startups and public corporations alike, we wrangled two of us who’ve simply that have set:

  • Kelly Boynton, senior director of communications at Gusto
  • Keyana Corliss, till lately the pinnacle of world communications and PR at Databricks

The pair mentioned the function that comms performs in corporations each internally and externally, and why it deserves a seat on the decision-making desk. Given the media furor surrounding Musk himself, you may think about that we had lots to speak about.

Oh, and Keyana has a podcast that I was a guest on, in case you need to hear extra from her! Common service returns tomorrow!

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